Fabletics on fabletics.ca reimagined activewear as Athleisure Fabletics in October 2013; they didn’t know what success waited in the future, but this subscription retailer is becoming popular among women who want stylish yet comfortable activewear.
The Core of Athleisure Fabletics
Most women have noticed that activewear is usually boring or not multifunctional. But Fabletics decided to take activewear in a new direction with clothing that can be worn at the gym, the store, or on an afternoon date. The outfits are hand-picked for each subscriber based on their personal preferences and lifestyle.
Athleisure Fabletics has been growing and is adding more options for you but only after they are designed by fashionistas. Yes, you will receive workout clothes that you can actually say are cute, rather than just ‘gym clothes.’ Take, for example, the one piece suit that screams chic.
Perhaps the biggest splash in the Fabletics line is Kate Hudson’s own injection into the line. Here is a world-renown actor who has undeniable taste in fashion who also happens to be an advocate for fitness. Hudson knew that she would find a home with Fabletics if she wanted to marry her vision for both fashion with activewear.
The Benefits of Shopping Through a Subscription
Anyone who loves shopping knows some of the negative things you may have to deal with. You know that you might have to face long lines, rude customer service, or you might not even find the outfit that you wanted.
Inventory at a specified location is not guaranteed, which is one of the reasons why shopping through a subscription is becoming the next big thing in shopping.
The other benefit about purchasing your Athleisure Fabletics through a subscription is that you are cutting out the middle-man. Stores have to charge an extra amount just to keep the item in stock, as well as transport the clothes to their store.